BARE: 'LESS IS MORE' (TM)
Directed by Travis Lee Ratcliff
Produced by Travis Lee Ratcliff & Brody Carmichael
Cinematography by Peyton Frank
Production Assistant: Brenden Green
Gaffer: Juan Rocha
Edited by Travis Lee Ratcliff
Assistant Editor: Brenden Green
Sound Design & Mixing by Travis Lee Ratcliff
Agency: "The Looma Project"
In this short point of sale oriented commercial, we introduce a grocery store audience to Bare, an innovative apple-based chip offering a healthier snacking alternative.
Our expert host sheds light on the importance of mindful snacking and its impact on overall health.
Featuring delicious food styling and b-roll we showcase how Bare's unique approach to snacks has transformed simple apples into a crunchy sensation, paving the way for a more nutritious and guilt-free snacking experience.
Filmed as a part of a three commercial series on minimalist snacks, and screened in the grocery store shopping environment.